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about us

What We Do

With a focus on racial equity, we fund, support, and advocate for arts and culture through creative expression and education. We’re committed to continuing our model of being an accessible, low barrier community organization that amplifies emerging artists from traditionally overlooked backgrounds.

The Feels Foundation is developing projects and initiatives, at the intersection of art and community, to create economic opportunities for creatives; encourage confidence and support academic achievement for our youth; promote cultural pride while breaking down cultural barriers; and develop spaces for community building and engagement.

Who We Are

The Feels is the brainchild of Tori Kirihara, a Seattle-born visual artist and curator around 2017. The project began as an art showcase, born out of Tori’s desire to bring the community together in an environment that encouraged and celebrated creative expression.

When Seattle-born entrepreneur and community advocate Zach Self joined the effort to develop the organizational capacity, the project evolved from The Feels to The Feels Foundation. Since then, a standalone showcase has grown into an experiential project featuring a large-scale annual showcase, youth arts initiatives, online and in-person vendor markets, artist grant programs, and more.

Our Feels Squad

We are so grateful for our board and staff’s unwavering and dedicated support.

Tori Kirihara of The Feels

Tori Kirihara

Founder, VP & Secretary
Zach Self of The Feels

Zachary Self

Founder, President
Gennette Cordova

Gennette Cordova

Advancement Manager
Cristina Martinez

Cristina Martinez

Honorary Board Member
Jacque Churchville

Jacque Churchville

Program Manager
Josh Donion

Josh Donion

Treasurer